Autodesk Labs: Autodesk Innovation Genome

Innovate by asking and answering seven questions.


Bill O'Connor, one of Autodesk's corporate innovation strategists, crafts papers, speeches, visuals, and videos to support the CEO, CTO, and other members of Exec Staff in sharing Autodesk's thoughts on technology and innovation. Bill is also the creator of The Autodesk Innovation Genome — the result of studying 2.6 million years of innovations to look for patterns and distilling innovation down to its very essence — much like what was done with DNA for the Human Genome Project.

Innovation has been a hot management topic for a long time. Inventions are based on new ideas. Innovation results from the adoption of a new idea. Without adoption, a new idea is interesting, but not useful. An innovation is something new or different, successfully brought into the world, creating a significant impact. So what does it take to convert an invention into an innovation?

Inspired by how biologists were able to map the human genome, Autodesk was able to map innovation by studying the make-up of hundreds of innovations over mankind's history. Join the project and learn about a simple three-step process that you can apply in your own organizations to realize your own innovations. Could you or your company benefit from innovations of your own? If so, join us. Don't just talk about innovation. Do it.

We are granting you rights to participate in this project at no cost to you. Please read and accept the following terms. By joining the project, you are agreeing to be bound by the terms referenced below. Do not join if you do not agree to be bound.

  1. I acknowledge that in exchange for my use of the information, I agree to provide Autodesk with feedback in accordance with the Autodesk Labs Terms of Use and agree to other terms and conditions therein. Additionally I understand that any downloadable material that is made available through the Autodesk Labs site is governed by the terms of the license agreement which accompanies or is included with the project. For any part of the project that is available through the Internet as a web-based or cloud-based service, I understand that my access and use of the service will be governed by the applicable terms of service, which I have had an opportunity to read.

  2. The project is available worldwide, subject to applicable legal and regulatory restrictions. The End User License Agreement (Autodesk Pre-release Products Agreement) for this technology preview is available in English.

  3. I agree that Autodesk may contact me to ask for my feedback (including surveys) on improving the project, to request permission to use my content beyond those covered by the terms of use, and to send me information about Labs updates and new Labs technology previews. I further agree to the general use of my personal information as described in the Autodesk Privacy Policy (including cross-border transfers as described in the policy)

By joining the project, I agree to the terms outlined above.


© Copyright 2015 Autodesk, Inc. All rights reserved. Powered by Centercode Connect.